Like Reply

🎓 Like Reply back to la Sapienza! 🎓   📚 We are pleased to share a significant educational experience we recently had. We conducted lectures for the students of the Master in Marketing Management MUMM Sapienza at Facoltà di Economia Sapienza Università di Roma, focusing on analytics and web listening.   📊 We explored data analysis with Paolo Bennardo and Consuelo B., and understanding user needs and advanced web listening techniques with Andrea Molon.   🙏 A special thanks to the students for their active participation and to Sapienza Università di Roma for this opportunity. #Analytics #WebListening #DataAnalysis #Education #Sapienza #MUMM

🌟 What an amazing event that Reply's Xchange was this year! 🌟 It was a pleasure to participate and share our experiences. A special thanks to Vanessa Ricci for her speech on "Salogram App: Elevating Retail thanks to AI-Driven Social Media Content Solutions" with L'Oréal, where she explored how AI can revolutionize social content for retail. Thanks also to Maila Ditroia & Giulia Caneponi for their speech on "Integrating Analytics and AI for Personalized Loyalty Programs," illustrating how integrating AI's predictive capabilities can enhance user segmentation, pattern recognition, and consequently, the customer lifetime value of every subscriber. 🚀 Here are some members of our fantastic team who made all this possible. See you next time in 2025! 🚀 #likereply #reply #xchange #xchange2024

🌟 Here we go again! Even today, find us at Xchange, Reply's annual event, based in Superstudio, Milan! 🌟 Don't miss the opportunity to hear Maila Ditroia & Giulia Caneponi presenting: "Integrating Analytics and AI for personalized Loyalty Programs". The speech will detail how integrating AI's predictive capabilities can enhance user segmentation and pattern recognition, leading to a tailored experience across websites, apps, and emails. Come and join us to discover how AI can transform the retail world! If you have the ticket, meet us in the Art Point Room 2, at 15.30! We're waiting for you! 🚀 #likereply #reply #xchange #xchange2024 #ai #analytics #loyalty #personalization

🌟 Today we are again at Xchange, Reply's annual event dedicated to the latest technology trends, based in Superstudio, Milan! 🌟 Don't miss the opportunity to hear Vanessa Ricci presenting: "Salogram App: Elevating Retail thanks to AI-Driven Social Media Content Solutions" along with a special guest: L'Oréal! Come and join us to discover how AI can transform the retail world! 🚀 #reply #likereply #xchange #xchange2024 #Ai #SocialMedia

📊 As of today, Salesforce is a data source for importing data 📊 🔍 What's a Data Source? It's where you stash your data for Analytics, be it a database, service, or CSV file. Think of it as the bridge between your external data and Analytics, enabling seamless integration. 🛠️ Configuring Data Sources: Found at the property level, data sources dictate how your uploaded data meshes with existing info. Simply head to Admin > Data collection and modification > Data import to take the reins. 📊 Types of Data Sources: Tailor-made to suit your needs, whether it's cost, item, user, or offline-event data. Each type offers diverse options for dimensions and metrics, empowering precise analysis. 🚀 Options Galore: Whether it's uploading a CSV, utilizing SFTP, or syncing with Salesforce, the choice is yours. Flexibility is key in harnessing the full potential of your data. Unlock the power of data sources to elevate your Analytics game! https://lnkd.in/dsWCF6TX #DataAnalytics #Efficiency #InsightsDriven #LikeTheData #Salesforce #ga4

🛍️ Are you selling your products only on marketplaces? If so, there is a big news from big G: Performance Max campaigns will run on marketplaces and they will help retailers reaching more customers. How these new campaigns will work? Clicking on the ads, users will be addressed to your product pages on marketplace. Some of the undoubted benefits of these campaigns are: ✅ there is no need to set up a Google Merchant Center account ✅ there is no need to own a website, since retailers will address potential sellers on marketplace pages With this launch, Google aims at extending to more sellers the advertising channel. Do you want to know more about #Pmax campaigns on #Marketplaces? Click here to dive deeper into the topic: https://lnkd.in/djgyVh_B #GoogleAds #LiketheAdv #PerformanceMax #Marketplace

Eloqua 24B – What's new for you?   In this webinar, we will talk about the 2nd Eloqua update of 2024 which includes: • Eloqua's New Segmentation Functionalities • LinkedIn Matched Audience • Reporting API • Generative AI Enhancement • Eloqua Roadmap • New Survey Monkey app In addition, you will discover other interesting insights such as Updates to Segments, Form Spam Protection, APIs, SMS Add-on, Salesforce / Oracle Sales Apps, etc.   Join us on May 23, at 2 pm CET 🗓 Register here 👇 https://lnkd.in/ecB9ACM4 Webinar – Eloqua 24B Release Learn more about the Eloqua 24B Release with the experts in our online webinar on Thursday, 23rd of May, at 2pm.   #Webinar #MarketingAutomation #Automation #Eloqua #Eloqua24B #emailmarketing

✂️Don't Let Your Social Media Images Get Cut Off! Sizing your images correctly across all your social media profiles is a simple but often overlooked step. By ensuring your visuals are displayed perfectly, you can significantly boost the impact of your social advertising visibility and performance. Luckily, there are plenty of resources available to find the recommended image dimensions for each platform. Read the full article and discover more about it! 👈 https://lnkd.in/dwymHsDh 🚨Do you need support or some information on social advertising campaigns? Contact us #twitch #Facebook #Instagram #x #linkedin #pinterest #snapchat #tiktok #SocialMarketing #LiketheSocial #LikeReply #SocialMedia #SocialNews

Meta AI has taken a significant leap by integrating Google Search results directly into its AI assistant platform, making it the first to combine both Google and Microsoft Bing search capabilities. This new feature is available across Facebook, Instagram, WhatsApp, and Messenger apps, offering up-to-date information through clickable links that keep you within the Meta ecosystem. 🌐 Why It Matters: This integration addresses the growing need for real-time information, enhancing the user experience by providing timely answers directly within your favorite apps. 🖥️ Expanding Access: Meta has also launched meta.ai for desktops, broadening the accessibility of advanced AI capabilities. 🗣️ Mark Zuckerberg remarks, ""This partnership positions Google prominently, enhancing both user experience and our platform strategy."" Stay tuned for how this development transforms digital interactions! https://lnkd.in/g-hzhMph #MetaAI #GoogleSearch #AIIntegration #TechNews"